Why I wrote Equity Value Enhancement ("EVE") December 21, 2015

Talk about stretch goals....  First, it was serving as a combat officer in the US Marines; then developing land in Costa Rica; then running for U.S. Senate; then foster care.....  My passion has always been and continues to be serving.

While most consider what I do (what's this worth?) is who I am, I live, eat and breathe value creation (so much more than financial engineering).  This usually means execute a strategy to align advisors' and owners' expectations and efforts.

Ultimately, this is to achieve owner success to significance.  So, while I advise and litigate on matters of equity value, I wrote the John Wiley & Sons "EVE" to share the wisdom of hundreds of advisors and owners over the past 25 years.

But about stretch goals and serving... Since I don't know my expiration date (our 5 kids do!), I try to live my bucket list on a daily basis.  My next effort is to take the proceeds from this book and fund a 501(c)3 that rescues horses and dogs that will be used for equine and canine therapy in conjunction with helping veterans suffering from combat Post Traumatic Stress Disorder ("PTSD").

This will be part of the offerings at TwoBearsRanch.org (will also host spiritual and business retreats as well as other ranch operations).  The balance is to raise capital for this ranch as a form of impact investing.  If you want to read an advance ("draft") of the first few EVE chapters, go to www.carlsheeler.com; or order the book at Amazon.com (Amazon Link to Equity Value Enhancement); or learn more about the ranch and/or book by contacting me direct.  Cheers.

Posted on January 3, 2016 .